Case Study

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Froothie

froothie

Overview

Froothie’s adventure started with a small Australian company promoting and supplying healthy fruits, vegetables and equipment to cafes and juice bars in Australia, encouraging them to promote healthier drinks called ‘’Froothie’’ – playing on the ‘’Smoothie’’ name.
 
From there quickly this small idea developed into an obsession on promoting healthy eating in general – not only occasionally, and quickly strong associations developed including a strategic exclusive partnership with the globally recognised Australian Vortex blender and juicer supplier: Optimum Appliances, in order to promote healthy eating and drinking in every household

Business Needs:

The client was running a small business on GoCart platform in Austrlia and NewZealand. Client initial requirement was to move website from GoCart to Magento. Client long term plan was to build strong Product globally.

Challenge:

One of the key challenges of the website was the creation of several website and prepares logic to manage their warehouse.

  • Setup various warehouse for inventory Management.
  • Setting up various Shipping methods with third party integration.
  • Various reports for Sales.
  • Performance of the website, considering the fact that it uses lot of memory.
  • To build a products on 58 Countries.
  • Building up team for various countries.
  • Setting up environment for newly hire translator to make process faster and smoother

Achievements:

  • Started work with client from April 2014 so far we have build up 31 websites and many other
  • projects for client. More in line.
  • Setup Affiliation program.
  • Help them creating promotional pages to give better competition Build Strong support system for Customers.
  • We can go live with website within 2 days once done with translation.

Technical Details:

  • Magento
  • JavaScript
  • WordPress
  • Ajax
  • PHP 5.2.x
  • JQuery
  • MySQL 5.x
  • MySQL 5.x

View the Website

Froothie


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